November 20, 2013

Obsessed with this { GoldieBlox engineering toys for girls commercial}

Although I'm not an engineer, going to an engineering school like Georgia Tech allowed me to meet SO many women in engineering. They are brilliant and they are a minority (11% of engineers are women) in a world full of male engineers. That's why I'm really proud and excited about GoldieBlox, a startup toy company that makes toys for "future women engineers." Love it. 

And love the commercial. It's going viral, so watch if you haven't I love a little girl power.

Check out GoldieBlox products here.


  1. I love this! Such a dope concept and I hope that it continues to go viral. This is what children need, things like this to break out of the princess mold into a movement of intellectualism and empowerment. Gotta love it. Thanks for sharing!

    ♥ Chymere A.

  2. I saw the commercial the otherday and love it! Random thought, but I only recently saw how early gender roles are pushed on us as children. Legos and toy tools for boys while there are easy bake ovens and baby dolls for girls.


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